Beacon Lakes Prologis Gateway Branding Campaign
Beacon Lakes Prologis Gateway
"The Beacon Lakes Retail Center was a huge success with Glen's design expertise for the freestanding shopping center signage. We asked Glen to step-to-the-plate again to create an upgraded contemporary design for the existing gateway wall. As always, he did not disappoint".
Ira Waitz, Senior Development Manager, Retail Group
Stiles Corporation, Fort Lauderdale Florida
The Scope Of The Project
- Contemporary Design
- Internally Illuminated Identity
- Utilize existing structure without additional engineering
- Design within pre-determined budget
The Steps We Took
- Extensive on-site survey
- Sign Code review to ensure design / code compliance
- 3D design study
- Scaled fabrication standards for permit / manufacturing
What We Accomplished
Working with the Stiles and Prologis Teams, we created a series of 3D designs that incorporated the contemporary architectural ques from the Beacon Lakes Retail Center for the Gateway display. The scope of work included dimensional front lit / back lit illuminated "BEACON LAKES" primary message as well as the "PROLOGIS" identity icon. Decorative illumination included a continuous recessed upper cove lighting package with concealed landscape lighting. The Gateway Identity features smooth APOLIC sheeting, raised horizontal banding and a decorative "blade" style capital feature. A multi-dimensional illuminated anchor tenant display completed the design experience.
